Pelle Forsman — You run the business. We run the system.

01 · What we do

We run the system your product sits on.

You have an idea and a network in a niche. What you do not have is the thing underneath it — the platform, the product, the payments, the safety, the uptime. That part is ours. We build it once, and every partner runs on the same one.

You keep the business. We keep the system running.

02 · The same product, two ways

Your app or store on its own.
And the same one in our system.

Your app or store on its own

Your app or store

Nothing.

Everything underneath it
is yours to build, and yours to fix.

Your app or store in our system

Your app or store

Safety gatesAuditsAI modelsPayment providersCustomer support teamContent teamEmail marketing teamMeta ads teamE-commerce team

Same product on top. The difference is everything holding it up.

03 · Why it matters

Everything we run, runs on the same system.

We do not only license it — we run our own businesses on it. Which means the teams below have already made the expensive mistakes, on our own budget, before you ever arrive.

Meta ads

Our Meta ads team already knows which formats and hooks work, from running ads for our own businesses — so you do not burn money testing that yourself.

Email campaigns

Our email marketing team knows which hooks and calls to action get people to open, to answer, and to book a meeting with you — so you do not spend months finding that out.

Content and social

Our content team knows which formats and hooks work on Instagram, TikTok and LinkedIn — so you do not spend time, energy and money testing it yourself.

E-commerce

Our e-com team builds your store and puts together the offer that gets the buyer to buy as much as possible.

Audits

If a bug turns up anywhere on the system, yours is audited for the same bug immediately — before your customers ever find out. Code travels between us. Customers never do.

Connected to our system, your product is far more competitive than anything you could run alone.

What you would otherwise burn — testing ads, learning email the hard way, building the platform, losing customers who never came back — you do not.

04 · Partners

How we split it.

You run the business80%

Sales. Winning the customers.
Customers. The relationships and the support.
Direction. You decide what the product should do.
Pricing. And the commercial decisions.
The company. Run day to day.

We run the system20%

The platform. And the infrastructure.
The product. Built and maintained.
Payments. Billing and automation.
Uptime. Security and scaling.

The line between us: if it needs someone who knows the industry, it is yours. If it needs someone who knows the system, it is ours.

Two invoices, nothing hidden: what the system costs to run — the usage — and our 20%. You keep 80% of what the business makes.

You run the business.We run the system.

We run the system your product sits on.

Your app or store on its own.And the same one in our system.